How Seth Rogen’s Cannabis Brand was SAVED by America (Documentary)
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00:00 Seth Rogen’s Weed Brand Almost Failed
00:58 Why did Canopy Growth sign deals with Drake and Seth Rogen?
02:35 The Reason Drake and Canopy Growth Corporation Split Up
04:19 How Marketing Cannabis Brands in Canada Works
10:50 The Celebrity Cannabis Loophole in Marketing
11:32 Why Big Markets like California are good to launch brands out of
13:51 Seth Rogen and Evan Goldberg launch the HousePlant Brand in America
16:26 Seth Rogen & HousePlant Sell Pottery and House Items
17:37 The Limited Supply of HousePlant Cannabis Drops
18:13 Who grows Seth Rogen’s HousePlant Cannabis? (THC Design)
19:17 The brilliant marketing strategy of Seth Rogen and HousePlant Cannabis
20:35 How the HousePlant Brand uses the Blue Ocean Strategy in their Business
22:02 Why Seth Rogen’s Marketing Strategy with HousePlant Works SO Well
23:41 Travis Scott’s Cannabis Brand Strategy
24:42 HousePlant Launches a Successful Celebrity Cannabis Brand
25:07 High Design Quick Pack Episode on Seth Rogen’s Cannabis Brand : HousePlant
#highdesign #sethrogen #documentary #lmc #HighDesign #highdesignhistory #entrepreneur #celebrity #evangoldberg #pineappleexpress #cannabiscommunity
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420th like on the video.
I remember buying a eighth of Houseplant and was disappointed in the quality for the price I paid. I was happy buying it just because it had Seth's name behind it, but sadly I would not pay what I paid for the quality so I just kept buying other brands that were hitting harder then the premium stuff.
When I seen the ashtrays and stuff on the website, I was like shit, I gotta get me one of these. The problem is I smoke too much where I can't spend $500 on a ashtray, especially being in the financial situations of today.
Lol keep yo houseplant.
Make a video on BC bud from British Columbia, Canada…. argued some of the best in the world, I'd love to hear your thoughts on that!
Quality
Dude's a snake, eh? Lol 😂 good marketing tec 🐍
Love your content but DUUUDE!!!!, you need to knock it off thinking you are a Narrator. You are WAY TOO STONED TO NARRATE! Someone had to tell you, bro! Your voice, to this daily stoner, is way too duuuuuuuuuuuuuuh montone.
Get a woman to speak for you.
cool info the content is very helpful. thanks
🔥#Kanyeisright #FreeLarryHoover People of Hati Please start the O'shun Ritual🌊 to free Hati 🔥
Celebrities are going to do to the cannabis industry what they did to the tequila industry. Brand a sub par grow and take away from the people who deserve the clientele.
Seth does make and design a lot of the houseplant home products himself. A lot of the pottery pieces are made by him and his team hence there price and limited availability. They also use very high quality materials 🙂
I bought some houseplant recently and the bud had absolutely no smell whatsoever. No exaggeration it smelled like nothing. Never seen anything like that in 20+ years.
How are those "deals" with Canopy Growth going?
in canada, buying weed from a dispensary is like buying sushi from a 7/11. just saying.
We Appreciate You 💯 Thank You 💯
They white label and still got trash flower
Love your content. Keep it up 💯
Over priced bullshit
Those people have all the contacts needed to succeeds and the money too….Nothing amazing there!
I don’t know, but IM NOT. BUYING IT!
Nobody wants mids
White label alert
He did not grow that weed
THC Design did he just buys the weed they cant sell
Orange box is actually crescendo or xj 13
And i can keep going on 😂
I am unfortunately a Stock Holder in Canopy Growth..ive had the shares for about 3 years this shit is currently down 93.69%. I lost my entire Holding its literally worthless..i think Canopy was a Pump and Dump
To bad he is a douchebag which in turn makes me not want to buy any.
Documentaries are always on point bro! Love the work you put into these and how well they are put together, story line and voice over is dead on. Much love bro keep up the good work !
This was a great episode all ways a great show ✌
Bro what's your Instagram
🧠💯🔥
I genuinely appreciate the work you do. Always super thorough and informative.
Houseplants home goods are way better than they’re weed. Another banger LMC
need to get punch in the face for those prices
Keep content coming I’m loving it all of it
House side 100%
I very much doubt their houseware items are moving with any kind of decent volume, but I bet they are leveraging the luxury aspect as their core branding. Makes perfect sense because they are just white labeling cannabis (their largest revenue opportunity) so they can use their brand name to get a higher price just like the example you gave.
Have you tried any of his products? His 1/8ths are like 70 pre-taxes out here in California
2:02 you don’t touch plants like that. Is this the first time he is in a grow room?
Fuqk cannabis big business. The system is sloped to favor the rich, yet I have the better product n treat the consumer much better. 🦨🌲
One of your best videos yet 👏 🎊
I just saw an interview by The LA Times in their "Green Room" series with Seth and Evan. I think you're right, their House portion of proceeds HAS to outstrip their weed side….so far! I think it's a smart move as you say. Pretty much every brand does clothes. They are doing "Martha Stewart" stuff. Home goods. Hell right after watching that interview I went to their website to check the House goods out. I agree with you, pretty pricey, and as you say, I'm probably NOT their target client!
Fuk houseplant!!!
S/o Josh of natura, he the real savior of house plant 😤
Thanks for sharing fam.!!!
They probably also realized that canopy can’t grow good weed and it was damaging their brands